H Waas x MACBA, Manual of Healing and Cosmic Sounds (2022)

Studio
Freelance
Client  H waas x MACBAMy role  Motion Designer & Animator




Joining the 'Manuals de reparacions i sons còsmics' exhibition at MACBA as a motion designer offered me an opportunity for creative exploration.
Helga Juarez, who brought both artistic direction and the musical landscape of H waas, provided me with an inspiring canvas.

I was tasked with go deep into the landscapes through movements that resonated with the softness of the music.

Color Palette


The chosen color palette was a dance of deep blues, purples, and light yellows, evoking the twilight and the contrast of the ocean and the sky. As the project unfolded, my focus shifted to recreating her finer details. 





Technical Approach


Every technical choice, from the grainy textures that filled the night sky to the chosen cel animations was intentional.
In After Effects, I manipulated textures and effects to give an organic feel that echoed Helga’s artistic language. 





Credits

DirectionHelga Juarez

Art Director &  IllustratorHelga Juarez
Motion Design Ester Dus

MusicHelga Juarez (H waas)
AnimationEster Dus

Additional IllustrationEster Dus


Direction


Brands-to-life


Motion design


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